Strategic Communications
As a powerful supplement to our core service offerings, TUNDRA offers clients rich experience in strategic communications, setting us apart from our competitors. Company, brand and personal reputation management; internal messaging, government and industry relations, and change management are all becoming increasingly critical to business success. TUNDRA is powerfully positioned to facilitate that success.
TUNDRA’s seasoned communications, change and engagement experts can assist in facilitating transformational change, protecting and enhancing reputation and public profile, producing modern, impressive, strategic business collateral and content, facilitating and preparing for government and investor relations, securing and managing media activity, leading issues & crisis responses, implementing large-scale change management and managing brand and marketing activities.
Our Services
We play a strategic role in a company’s planning cycle, working with stakeholders to support company activity with key communications and marketing advice. Be it to help announce a market update, prepare for a product launch or support the Executive Team with their communication needs, TUNDRA believes communications should have a seat at the table from the beginning to help deliver impactful outcomes for businesses.
Organisational change is a huge opportunity and risk for companies, and ensuring all facets of the change communications matrix are factored in is key. TUNDRA has rich experience working with clients undertaking organisational change, be it from a divestment, aquisition or change of strategy perspective. Change and stakeholder engagement relating to People, Process, Place or Purpose are all within our wheelhouse.
TUNDRA has extensive crisis and issues management experience, helping companies identify and prepare for issues, as well as mobilise and lead a crisis response team. This includes round the clock media training and management, key messaging development, stakeholder briefings and internal communications.
TUNDRA works closely with its clients to help them identify and plan on channels that are relevant to their audiences. Whether it’s a B2B or B2C audience, TUNDRA understands how to structure a channel plan that resonates with a client’s objectives and create content that suits the needs of the audience.
TUNDRA works closely with a number of leading brand consultants to undertake a process of defining an identify for a client. TUNDRA’s role in these engagements is to act as a project manager between the brand consultant and the client, crucial for translating the corporate requirements into a new brand look and feel. TUNDRA has managed these projects across a website refresh through to a full rebrand and brand guidelines.
Whether you’re wanting to drive people to your website or have your ad rank number one on Google, TUNDRA is experienced with Search Engine Optimisation (SEO) and Search Engine Marketing (SEM), helping companies cut through online. We also understand how best to structure your digital marketing efforts, with experience creating assets and budgets that reach target audiences through a companies owned and paid digital channels.
Events, promotions and sponsorships are in TUNDRA’s wheelhouse, with a team of experienced project managers ready to help plan and execute your next corporate event. In addition, we understand how to identify and align companies with sponsorship opportunities that are a natural fit, creating unique opportunities to help them stand out.